Seoul Food & Hotel Show

2027 Seoul Food & Hotel Trade Show

Seoul, Republic of Korea

June 7-11, 2027

Sign up now to exhibit at the Seoul Food & Hotel 2027 show!

Seoul Food & Hotel is Korea’s leading B2B F&B exhibition, renowned for its professionalism and high quality. It attracts top global professionals and has become the fourth-largest food industry event in Asia.

This is a great show for both established and new-to-market companies. With over 46,000 attendees in 2026, this show provides opportunities to meet potential distribution and buying partners from throughout Asia.

Only 9 booths are available (3 corner and 6 aisle), so registering early gives you the best opportunity to secure your preferred booth location.

Benefits of Participation:

• Expand your sales into Korea
• Meetings arranged with matched buyers
• See latest trends in Food and Beverage

Exhibition Space

The WUSATA show package for Seoul Food & Hotel 2027 allows you to exhibit with ease.

Booth Package

• Booth space (9 square meters) at a discounted rate
• Interpreter services
• B2B meetings arranged
• Basic booth set up with walls, counter, carpet, table & chairs
• Includes standard electrical outlet

*Contact project manager if interested in half booth.

Registration Timeline and Pricing

October 8th - October 14th, 2026: Early-Bird (Exclusive)
Available only to companies that have not exhibited at Seoul Food and Hotel Show in the past 3 years.

• Aisle Booth - $5,000

October 15th - October 31st, 2026: Early-Bird (Open to All)
Available to all companies

• Aisle Booth - $5,000
• Corner Booth - $5,400

November 1st - December 31st, 2026: Standard Discounted Rate

• Aisle Booth - $5,500
• Corner Booth - $6,000

Itinerary

• June 6 – Arrive in Korea
• June 7 – Set up, market briefing, & retail tours
• June 8-10 – Trade show
• June 11 – Trade show and pack up
• June 12 – Depart Korea