Some features of this site are not compatible with older versions of Internet Explorer.
Upgrade your browser to better experience this site.
Some features of this site are not compatible with older versions of iOS.
Update your operating system to better experience this site.
Some features of this site are not compatible with the Android stock browser.
Upgrade to Google Chrome to better experience this site.
Your operating system (Windows 8) is outdated and may not be supported. For a better and more secure experience, consider upgrading to the latest version of Windows:
Upgrade to Windows 11 Upgrade to Windows 10
X

WUSATA Pavilion at Pet Fair SE Asia

Bangkok, Thailand | Thailand | Southeast Asia
Wednesday, Oct 28 - Friday, Oct 30, 2026
Trade Show

Event Details

The Western U.S. Agricultural Trade Association (WUSATA®) and the 15 Western Region Departments of Agriculture announce participation and registration in WUSATA Pavilion at Pet Fair SE Asia.

Pet Fair SE Asia

Bangkok, Thailand

October 28-30, 2026

Take your pet food or pet care brand to Southeast Asia's premier B2B pet industry trade show. Pet Fair SE Asia is the region's only exclusively business-to-business pet trade event, connecting 450+ exhibitors with more than 11,000 trade buyers from over 80 countries &mdash importers, distributors, pet specialty retailers, veterinarians, e-commerce platforms, and supermarket chains from across Thailand and ASEAN.

The opportunity is now: Southeast Asia's pet product market is projected to grow up to 20% annually &mdash from roughly $4 billion today to $17 billion by 2030 &mdash and Thailand alone accounts for over 43% of the regional pet care market. USDA's Foreign Agricultural Service values Thailand's pet food market at $2.2 billion in 2025, with buyers actively seeking premium, health-focused U.S. products.

Benefits of Participation:

  • Reduced Booth fee and registration costs covered by WUSATA
  • Turnkey booth space ready for you to move in on setup day
  • One hotel room covered per company registered for the trade show from 10/26-10/31/2026
  • Trade show buyer meetings at your booth with vetted buyers attending from around SE Asia
  • Market briefing by Thailand FAS Office the day before the show begins
  • On-site support

Registrants will cover their own roundtrip flight to Bangkok and back and any freight for samples being shipped. These expenses are eligible for FundMatch through your WUSATA account.

Itinerary:

  • Monday, October 26: U.S. Suppliers fly-in to Bangkok and check-in at hotel
  • Tuesday, October 27: Trade show setup day at BITEC
  • Wednesday, October 28: First day of trade show
  • Thursday, October 29: second day of trade show
  • Friday, October 30: Third and last day of trade show
  • Saturday, October 31: Check-out from hotel and fly home


Product Description

Premium, niche and health-focused Pet food, pet treats, pet supplements and pet care products.

Industry Focus Pet Food and Products
Buyer Audience Worldwide
Events and Prices Pricing  
WUSATA Pavilion at Pet Fair SE Asia    
Corner Booth- 4.5sqm $1,300.00  
Regular Booth- 4.5sqm $1,100.00  
Events and Prices
WUSATA Pavilion at Pet Fair SE Asia
  Pricing  
Corner Booth- 4.5sqm $1,300.00  
Regular Booth- 4.5sqm $1,100.00  

Affiliated Events
Past Events
There are no affiliated events.
There are no market related events.
There are no past events.
Back
Registration
Opens
08-24-2026 at 1:00 PM PDT
Ends
09-04-2026 at 11:59 PM PDT