Northern California FundMatch Workshop & Roadshow
Event Details
Combine strategy and funding to maximize your export success!
September 23–25, 2025 | Oakland • Salinas • Fresno
Event Hours: 10:00 AM - 4:00 PM
The Western U.S. Agricultural Trade Association (WUSATA) is bringing its popular FundMatch Roadshow back to Northern California! Learn how to unlock 50% cost reimbursement (up to $300,000/year) for your international marketing efforts including trade shows, packaging, digital advertising, and more. Work directly with export consultants and WUSATA specialists to build a tailored strategy that combines expert insight with FundMatch resources to elevate your global reach and accelerate business growth. Presented by WUSATA, in partnership with the California Department of Food and Agriculture (CDFA)
Locations & Dates - Specific dates and venues for each city will be announced soon
FundMatch Deep Dive & Personalized Meeting
Led by Senior Engagement Executive Hayden Romig, this session includes:
- A personalized discussion of your marketing plans, product information, and international marketing strategies.
- A detailed walkthrough of the FundMatch Program, covering:
- Eligibility and enrollment
- Application process
- Claims, documentation, and reimbursement timelines
- Examples of eligible international marketing activities companies leverage for growth
Export Consultant Presentation & Expert Consultations
Led by Chelsea Hamati, Senior Advisor, TradeMoves LLC:
- "Managing Global Trade Disruptions: Tools/Strategies for Success" Presentation
- Limited one-on-one consultations with export specialists
- Guidance on navigating trade barriers and tariffs
- Support with budgeting, documentation, and market entry tactics
And other industry partner presentations & meetings to come! Stay tuned.
September 23 - Oakland (OCC Conference Center; Paramount Room)
September 24 - Salinas (Monterey County Farm Bureau)
September 25 - Fresno (Courtyard by Mariott Fresno Clovis)
Registration
$25 per person (Lunch Included) Seats are limited
Don’t have a WUSATA account? Sign up here to register Select Attending Webinar/Seminar for the Quick Basic Sign-Up!
Consumer Oriented Food Service Products Ingredient Livestock Feed and Nutrition Natural/Health Nursery Nutraceutical Organic Produce Pet Food and Products Retail Products Seafood Specialty Beverage
| Events and Prices | Pricing | |
|---|---|---|
| Northern California FundMatch Workshop & Roadshow | ||
| Northern California FundMatch Workshop & Roadshow - Oakland | $25.00 | |
| Northern California FundMatch Workshop & Roadshow - Fresno | $25.00 | |
| Northern California FundMatch Workshop & Roadshow - Salinas | $25.00 | |
| 1:1 Consultation with Export Consultant - San Francisco/Bay Area | COMP | |
| 1:1 Consultation with Export Consultant - Fresno | COMP | |
| 1:1 Consultation with Export Consultant - Salinas | COMP |
| Events and Prices | ||
|---|---|---|
| Northern California FundMatch Workshop & Roadshow | ||
| Pricing | ||
| Northern California FundMatch Workshop & Roadshow - Oakland | $25.00 | |
| Northern California FundMatch Workshop & Roadshow - Fresno | $25.00 | |
| Northern California FundMatch Workshop & Roadshow - Salinas | $25.00 | |
| 1:1 Consultation with Export Consultant - San Francisco/Bay Area | $0.00 | |
| 1:1 Consultation with Export Consultant - Fresno | $0.00 | |
| 1:1 Consultation with Export Consultant - Salinas | $0.00 | |
| There are no affiliated events. |
| There are no market related events. |
| There are no past events. |
REGISTRATION PASSED
