Every year the Western United States Agricultural Trade Association assists hundreds of companies in jump starting their international export plans. The majority are small agricultural based companies while some are just beginning their business and exporting, like Vet Worthy of Arizona. In the few years the pet wellness developer has been operating they’ve been participating in WUSATA’s FundMatch, funded by USDA FAS Market Access Program, which has helped them budget for marketing, trade shows and international packaging requirements. WUSATA also provides market analysis, in-country contacts to help you know your target, and tips and assistance with customs.
In just a couple of years Vet Worthy’s exports have gone from zero to now shipping to over half a dozen countries with a half dozen more pending. Global Trade Specialist for Vet Worthy, Leigh Laney, loves the help the program provides for brochures, booth design and labels, “I cannot say enough good things about this program and how it helps small, young companies like Vet Worthy to be competitive on the globe. WUSATA has helped us to start our export program and add new distributors in multiple countries.” Vet Worthy is already shipping orders to Saudi Arabia, Bahrain, Hong Kong and Korea and orders to Malaysia and several others pending. Now that Vet Worthy has sunk their teeth into Asia they may be looking across the Atlantic as they’ve recently participated in FundMatch once again, this time for InterZoo in Germany.
Vet Worthy manufactures and develops animal wellness products in Tempe, Arizona. They specialize in a variety of care items including soft chews, supplements, and topicals. The products are developed by veterinarians and are naturally sourced.