EXPORT READINESS TRAINING PROGRAM

FOR MINORITY- AND WOMEN-OWNED BUSINESSES

Hawaii Export Readiness Training Program 2008

Do limited local marketing opportunities threaten your survival? 
Does exporting seem difficult?

Attend a series of educational sessions focused on training your international team members for export success! The Export Readiness Training (ERT) program provides export training to small to medium-sized, new-to-export agricultural growers and processors. The ERT program will prepare you for your first export experience (i.e. a trade show, a trade mission, an international sale), and help you develop an international business plan. The program will teach basic exporting techniques including marketing the product, locating interested buyers, preparing the contract, financing the sale, and shipping the product.

Education topics include: International Market Planning, Transportation and Documentation, Legal Aspects, the Art of Negotiation and more.

Past ERT participants are already seeing the results of the program!  Check out “Program Helps Marketers Enter International Trade” from the California Farm Bureau’s AgAlert newsletter.

Program Eligibility:

  • Exportable food or agricultural product(s)
  • A product available in the domestic market
  • Product that is at least 50% U.S. agricultural content
  • Classified as a small business
  • Strong annual domestic sales
  • Less than one year of active export experience
  • The motivation to launch products in foreign markets within 1 year
  • Priority will be given to minority- and woman-owned business

The fee to attend will be $325.  Additional employees may attend for $75.00 per employee.

 

WUSATA is still accepting applications Hawaii, which will begin in January 2008.

 

Questions should be directed to the contacts listed on the following page.
The Export Readiness Training Program is funded by the Emerging Markets Program of the United States Department of Agriculture (USDA), Foreign Agricultural Service (FAS).  The Western United States Agricultural Trade Association (WUSATA) manages the program with cooperation from the California Department of Food and Agriculture (CDFA) and the Hawaii Department of Agriculture (HDOA).